About Us | Josef

The majority of people who face a legal problem around the world don’t get legal assistance. And, for those who do, most are dissatisfied with the service they get.

Josef was created to solve that problem, founded by three young lawyers and developers who believe that the law needs to work for everyone.

Today, the best legal teams around the world use Josef, from global commercial firms, to in-house teams at multinational corporations, to leading boutique and NewLaw firms, to the world’s best universities and law schools.

Josef is a no-code software platform that empowers lawyers and legal professionals to automate legal tasks, including lawyer-client interactions, sending emails, generating legal documents and providing legal guidance and advice.

Through Josef, these teams are saving time, scaling their services, helping more people and delighting staff and clients – all while making legal services more accessible.

Our team

Tom Dreyfus, CEO

Tom Dreyfus is the Chief Executive Officer and Co-Founder at Josef, and leads the company strategy and global relationships with clients and technology partners. Tom has worked as a lawyer, entrepreneur and not-for-profit leader. In a past life, he was also an associate at the High Court of Australia and a lecturer at the University of Melbourne.

Sam Flynn, COO

Sam Flynn is the Chief Operating Officer at Josef, and leads Josef’s business operations, governance, marketing and customer success functions. Sam has worked in advertising, as a lawyer and as an associate at the Supreme Court of Victoria. Sam has extensive experience in the intersection of technology and law, launching myki fines in 2016.

Kirill Kliavin, CTO

Kirill is the Chief Technology Officer and Co-Founder at Josef, and leads Josef’s technology strategy and operations, with responsibility for the technology and product roadmap. Kirill is an experienced software engineer and machine learning practitioner. He has worked as a software developer at digital agencies and played a key role in building digital solutions for government and local start-ups.

Alex Jung, Senior developer

Alex is a senior developer at Josef, and brings years of experience in hardware and software development. Prior to Josef, Alex worked at IBM and led on major software, data and security initiatives for Australian startup Freelancer.com during a period of rapid organisational growth.

Ali Cook, Legal technologist

Ali is a legal technologist in the customer experience team. Ali is a recent law graduate from University of Melbourne and Queens University in Canada, and has previously worked as a legal business analyst for a payments technology company.

Avina Al, Head of product

Avina is Josef’s Head of Product, with responsibility for the end-to-end product development cycle. Avina is a product management professional with a change management background and has worked at proptech, agritech and edutech companies.

Bori Ahn, Content creator

Bori is a law student and content creator at Josef. Bori is the Victorian President for The Legal Forecast and a research assistant at the University of Melbourne, and she has previously worked in content and community roles.

Elisa Wong, Legal technologist

Elisa is a legal technologist in the customer experience team. Elisa is a recent graduate of Melbourne Law School, a former Executive Committee Member of The Legal Forecast and has also worked in government and corporate law firms.

Gabrielle Grist, Head of strategy

GG has worked across marketing strategy, product and transformation in one of Australia's largest corporates. She teaches at the University of Melbourne and has consulted across the not for profit, renewable energy and beauty sectors.

Henry Ho, Legal technology lead

Henry is Josef’s legal technology lead and supports Josef’s product team and customers with bot development and success. Henry brings years of experience in the legal industry, and has worked at top law firms globally, including Freshfields Bruckhaus Deringer in Hong Kong and Smart & Biggar in Canada.

Johan Lundstedt, Growth

Johan is a growth specialist, responsible for business development and growth at Josef. Johan is a former lawyer for the World Trade Organisation and Stockholm Chamber of Commerce, and brings a passion for legal technology and fluency in four languages.

Pete Pham, Senior front-end developer

Pete is a senior front-end developer at Josef. Pete brings deep experience in web development and design, and has previously worked for startups, consumer businesses and digital agencies.

Rae Addison, Head of communications

Rae is an experienced communications specialist, with responsibility for communications, PR and content at Josef. She joins with a background in finance and communications, and has a strong interest in chatbots and AI policy.

Thomas Bullock, Front-end developer

Thomas is a front-end developer at Josef, and brings years of experience in software applications. Prior to Josef, Thomas worked on technical solutions for companies in the defence, payments and medical devices sectors. He is also an accomplished musician, who has recorded and performed with numerous bands.